Aurora

Cooperativa Central Aurora Alimentos is one of Brazil’s largest industrial complexes and global reference in meat processing technology, with 13 affiliated cooperatives, plus 100 thousand associate members and over 27 thousand employees.
Its operation covers the industrialize pork, poultry meat and dairy market, forming broad mix consisting of more than 650 products.
Aurora is a proof that joining forces is the best way to achieve results. Ruled by Cooperativism principles, which is based on collective work and sharing results, it conquered the market and became global reference. The strong commitment to consumers and with all stakeholders allows Aurora balancing its corporate goals with social compromise, valorizing rural producers and ensuring power and quality to production.

Vision
"Be reference as a cooperative food supplier".

Mission

"Enhance the quality of life in the countryside and in the city, producing food of excellency".

Values
Are rules that constitute the attitude, behavior, social standards accepted or held by an individual, class, society. At Aurora, the values listed below are prioritized in all activities:
• Ethics - proceed with loyalty, trust, honesty, respect and transparency;
• Quality - meet the expectations of the relevant public, through processes and qualified and committed people;
• Reliability - conquered through lasting relationships, based on good communication, satisfaction, credibility and commitment;
• Cooperation - practicing the principles of cooperativism in the internal, external relations and with Affiliated cooperatives;
• Sustainability – promote economic development, seeking social welfare and environmental preservation.

History

A history that started in 1969, in Santa Catarina State, southern Brazil, through an official meeting aiming at establishing a cooperative society. At this moment, 18 men representing eight cooperatives gathered to form the Cooperativa Central Aurora Alimentos with the main goal of improving the conditions of rural pig producers and conquer market share. In constant growth and with a high quality work, in 1993 it exported for the first time. Currently it exports to an average 80 countries, covering all continents and diversifying businesses, which made Aurora a global company.

Cooperative

It is not without reason that the agricultural production cooperativism is the largest and most significant of the country. It arose from the need of gathering of small and medium-sized farmers, who founded cooperatives, built silos and warehouses, acquired fleets to ship production and competed in markets on equal terms with large corporations in the industry.
Aurora follows the values of cooperation in everything it does. It provides support to cooperatives, which in turn support farmers. Therefore, since its foundation it has doubled the number of affiliated cooperatives. Today there are 13 member cooperatives representing more than one hundred thousand of families, and present in more than 500 cities.

A force that makes history
Cooperation means collaborating with others so that all achieve the same results. This is the principle of the cooperative model, which is based on human solidarity, where the well-being of all overlaps individualism. The ancient peoples have practiced cooperation in fight for survival and today it is no different. When people come together to solve problems they face, it becomes easier to come up with a solution.
The union that began with a small group of people turned into a global force. Today, cooperatives play an important role in the global economy and in particular in Brazil, generating employment and income.

Principles for a life time
It is natural for human-being to be helping and being supportive. These are gestures that begin at home, in the family, at school and extend to the whole society. The same applies to cooperatives. Cooperatives are based on the values of mutual assistance and responsibility, democracy, equality, equity and solidarity. In the tradition of their founders, co-operative members believe in the ethical values of honesty, openness, social responsibility and concern for mankind.
The guidelines of all cooperative actions are the way
to put the theory into practice. The principles are:
1. Voluntary and open membership;
2. Democratic management by members;
3. Economic participation of partners;
4. Autonomy and independence;
5. Education, training and information;
6. Mutual cooperation;
7. Community Interest.

A path to the future
Cooperative systems improved and became professional. Cooperativism is taught in some schools and there are already some graduation schools in the area.
The cooperatives managing method combine democracy, the participation of members, the modern and efficient management allowed by science and technology. Cooperatives are companies, but different from others, since they prioritize the human being, what is to say, first the work, then the capital. The cooperativism system is a reference as one of the most modern and fair forms of work.

Cooperatives

Cooperativa Central Aurora Alimentos, company of collective ownership and democratic control, such as a Cooperative Center, is based on the values of mutual aid, responsibility, democracy, equality, equity and solidarity. Aurora follows the values of cooperation in everything it does. It provides support to cooperatives, which in turn support farmers. Therefore, since its foundation it has doubled the number of affiliated cooperatives. Today there are 13 member cooperatives representing more than one hundred thousand of families, and present in more than 500 cities.

Quality

Aurora stands out by the excellent quality standard of its products, this quality, that begin in the countryside, is provided through advanced technical assistance to the rural producers, orientation about planning, organization and growth, besides the programs that seek for animal handling, nutrition and genetics improvement. In the industries, there is a strict quality control in all process, in addition to a continuous improvement in the production lines, aiming to attend the most rigorous international regulations. AII of that allows Aurora to reach more markets for its products and the customers' satisfaction.

The quality standards followed by Aurora conquered markets, in addition to having its growth recognized by society. The HACCP - Hazards Analysis and Critical Control Points control program, implemented in all the industrial units of the company, ensures safety in food production. It is considered the most efficient in the prevention of biological, physical and chemical hazards during food production, worldwide. Among production units, it has certifications that also demonstrate the standards followed, such as BRC (British Retail Consortium) in the poultry industries of Maravilha and Quilombo, ISO 9001 in the slaughterhouse of pigs of São Miguel do Oeste and KOSHER certification in the dairy industry in Pinhalzinho. The Good Manufacturing Practices (GMP) are monitored in full time and are part of Aurora’s quality program, which have standard procedures to ensure the quality of all its lines periodically audited.

Environment

Every year Aurora Alimentos manages the natural resources it uses, reducing operating costs and improving its environmental performance. The environmental bias is present in the strategic and business decisions of the cooperative. Care for the environment is one of the principles of Aurora, this comes from the rural roots of the cooperative families, the work developed in the surrounding units and communities. The industrial units worked on the identification and classification of the significance of their environmental aspects and impacts, with based on the requirements of ISO 14.001, to better manage them. Continuous improvement in environmental operations is ensured through the monitoring of indicators, control items, solutions of deviations and improvement projects carried out in the units.

Export

Aurora exports to an average of 80 countries, spreading to all continents. It is the result of a work started in 1993 when it exported for the very first time.

Complying with global food requirements and standards, in addition to being reference of quality food in Brazil, it increasingly consolidates as an internationally respected and recognized brand.

Annual Expots In TON

Industrial Units

It is evident the effort of Aurora to keep the total quality of its products, from the raw material used to the final product. Currently it counts on 15 producing units, of which 7 poultry units, 7 pork units and 1 dairy unit.

© Copyright 2013 Coopercentral Aurora
Desenvolvido por BRSIS